Knowing the difference between effectiveness and efficiency is not always clear in the workplace. Often the two words are used interchangeably. So if we are to explore effectiveness in more detail then it is important that we draw a clear definition that allows us to differentiate between the two. Consider the following question: Which is more important; doing the right thing, or doing things right? Take a few moments to think about this. Doing things right is an important part of getting your job done. But doing the right thing might be the most important aspect of what you do . So when it comes to working in organisations it is more important to be doing the right things than it is to be doing things right . Let me explain... Effectiveness comes from doing the right things whilst Efficiency means doing things right Efficiency and effectiveness are both important concepts, and organisations that want to be the best that they can want to achieve well in both areas